Every once in a while life gives us the chance to light up someone’s face with a smile. One such opportunity came our way — thanks to an initiative that was conceived and executed by our New York store.

Their idea brought them to Taraben Master Secondary School in Juhu, Mumbai, where our New York store’s partner Ashesh Amin, and our founder, Akshay Narvekar, spent a morning interacting with school children bustling with enthusiasm. T-shirts designed to supplement their Physical Training classes were handed out to over 200 students. One for each team, red, blue, yellow and green, these t-shirts were carefully chosen keeping in mind the students’ needs. With about two sets of school uniforms to swap between six days of school, and having to repeat the same uniform for their physical training class, we deemed it fit to make something that was more functional and useful.